Marketing
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Compliance and ethics in bulk SMS campaigns: Guaranteeing customer privacy
In the digital age, marketing has become a powerful tool to reach customers effectively and directly. Among the various strategies…
Storytelling, the emotional factor and culture: the “marketing” predictions for 2024
Beyond trends, storytelling, emotions and culture remain among the priorities of the marketing world in 2024. When it comes to…
What is Marketing? definition, process, importance and real examples
Marketing is a social and administrative process through which groups and individuals obtain what they need and want through generating,…
The law for influencers in Spain takes shape: its prohibitions and the opinion of experts
The Influencer Law will impose obligations on content creators who earn more than 500,000 euros or who have more than…
Neuromarketing: definition of experiential marketing
Neuromarketing has become a powerful tool to understand precisely how the human mind chooses, brain processes and decision processes; in…
Three strategies for guerrilla marketing SEO positioning
Guerrilla SEO benefits mainly those who have a relatively young website and therefore has little strength to position well with…
The fight for greenwashing: marketing companies at COP28
The United Nations Climate Change Conference draws to a close, marking "the beginning of the end of fossil fuels." The…
miflow revolutionizes marketing agency business management with its Innovative SAAS
72% of agencies dream of integrating their entire ecosystem into a single tool. This tool exists and it is called…
The 6 most dazzling campaigns of the year at the Epica Awards (including 3 “made in Spain” awards)
Spain has finished its journey in the Epica Awards, where MarketingDirecto.com has taken part as a jury, with 3 awards…
5 influencer marketing trends in 2024 by Territory Influence
We are in the middle of December and, before starting the holidays, we must take stock of the last 12…