The Blog
Google launches Gemini, its next-generation artificial intelligence model
Google presents Gemini 1.0, a new multimodal artificial intelligence model capable of performing highly complex tasks. Artificial intelligence is positioned…
VolP: a new era in business communication
The technology sector never stops innovating. One of the latest and most interesting appearances in the business world is VolP…
How to avoid eCommerce fraud during holiday sales
Spain has become a market leader in online sales, with a total of 30 million shoppers in 2021, representing approximately…
How to approach media planning with measurement in mind
It seems like every day there's a new headline in the advertising media devoted to measurement. It's no wonder; according…
Meta to eliminate cross-posting between Facebook and Instagram
Three years after implementing cross-messaging between Facebook and Instagram, Meta has just "quietly" announced on its support page that this…
From influencers to entrepreneurs: how the social media phenomenon has led to million-dollar businesses
The great influencers have undertaken a "surge", and taking advantage of their positioning as public figures, they are developing million-dollar…
Meta to release Threads from the oven in Europe on December 14
Since last Friday there has been a countdown on the Threads website when accessed from European lands. And that countdown…
The 6 most dazzling campaigns of the year at the Epica Awards (including 3 “made in Spain” awards)
Spain has finished its journey in the Epica Awards, where MarketingDirecto.com has taken part as a jury, with 3 awards…
This is HIX, an all-in-one AI co-pilot for the efficiency and quality of your writings
If you are in search of a comprehensive artificial intelligence tool for writing, whether for college or the work environment,…
Dentsu predicts global ad spend to jump 4.6% by 2024
Dentsu's growth figure is not too far from that published in May by the advertising holding company, which at the…