The Blog

Unveiling the Future: Key Trends in Communication, Creativity, and Marketing for 2024 by evercom

Introduction: As we stand on the brink of 2024, evercom, a creative communication and marketing agency, presents its Trends Report,

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The Hybrid Work Model: Insights from CMOs on the Pros and Cons

Introduction: In an era marked by information overload, the art of crafting engaging content to attract new customers without being

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Unlocking the Power of Marketing: A Comprehensive Guide to its Purpose and Impact on Businesses

Introduction: Marketing, a pivotal process for businesses, operates under specific rules driven by its purpose. It serves as a vital

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Embracing the New Year: A Transmedia Advertising Tale by Netflix and Estrella Galicia

Introduction to Transmedia Advertising: As the live broadcast on Antena 3 was about to ring in 2024, presenter Cristina Pedroche

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Unlocking the Potential: How Artificial Intelligence Transforms Digital Marketing Strategies in 2024

Understanding the Role of Artificial Intelligence in Digital Marketing Introduction: In the ever-evolving landscape of technology, one term has become

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Marketing and eCommerce Trends 2024: Insights from Worldline, Kraz, and La Casa de las Carcasas

In this comprehensive exploration of the evolving landscape of marketing and eCommerce for 2024, we engage in a dialogue with

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Unlocking the Potential of Google Analytics 4: Your Essential Guide

Introduction to Google Analytics 4 Google Analytics 4, often referred to as "GA4," marks a significant leap in data analytics

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Communication, Creativity, and Marketing Trends for 2024: AI, Data-Driven Insights, and TikTok Take the Lead

Introduction: As we bid farewell to 2023, it's time to explore the anticipated trends in communication and marketing that will

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Choosing the Best Image Formats: PNG, JPG, TIFF, GIF, and WEBP Explained

Introduction: Selecting the right image format is crucial for various purposes, from your online store's product images to logos. This

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Creative Trends 2024: Relaxing, Dynamic, and Nostalgic Visuals Take Center Stage

Introduction: As we approach the dawn of a new year, the creative landscape continues its rapid evolution, reflecting a world

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